PART ONE: RELIGIOSO
What’s in a name? One’s curiosity is surely stored upon seeing the boutique at the 2nd level of Greenbelt 5. With its clean and modern interiors, the boutique’s atmosphere seems to be at first glance at odds with its name. But the again, once you find out that Religioso stands for the family, that’s the creative force behind the new brand, suddenly everything fits.
Sisters Choc Religioso-Dayrit and Yvette Religioso-Ilagan started doing made to order clothes in the house of their parents in Quezon City. What was before just a germ of an idea of creating a ready-tp wear line to compliment their made-to-order atelier, suddenly became a reality.
The first Religioso boutique opened its ultra fashionable doors on May 13, 2006 at their former boutique at the Shangri-La Plaza Mall, the embodiment of the Religioso dream of having a Filipino brand that showcases designs, details and workmanship that are truly world class. Religioso has consistently delighted the people who have walked in the chic store. That’s no surprise, as Religioso lives up to everything the owners’ conceptualized it to be. It is embodiment of their dream of having a local brand that showcases the designs, details and workmanship that is truly world class.
Designer Choc still accepts style consultations made-to-order pieces by appointment.
PART TWO: THE CONCEPT
Style. Exclusivity. Workmanship. Relationships. These are not only Religioso’s main concepts, but also make up the company’s core values.
Style. From the form, cut, color and details, each aspect contributes to bring Religioso’s trademark look to life: classically unique pieces—clean, tailored and precise, but never boring.
Exclusivity. Shying away from the generic, mass feel of many of today’s brands, Religioso gives the consumer the best of both worlds—accessible, well-made couture pieces at affordable prices, and the peace of mind that the wearer won’t be running into someone in the same piece of clothing at a function. Each style is limited to less than five pieces per color per size, giving the client exclusivity within a retail setting.
Workmanship. Knowing that lasting quality is of utmost importance, Religioso chooses only the highest-grade fabrics, having them cut and molded by the best craftsmen and women. Each piece is scrutinized until every stitch and buttonhole is perfect, before it can land on the shop floor.
Relationships. A brand’s success can only be measured through satisfied customers. Knowledgeable store staff are on hand to assist clients with every need, as Religioso’s goal isn’t just to close a sale, but to build relationships. At the store, it’s not about customer service, but customer care.
Level 2, Greenbelt 5, Ayala Center, Makati City 1200
T: +63 2 7729 9061
M:+63 917 531 0942